Someone asked me the other day what made me choose to use my name as the name for my blog, since I have a difficult last name to spell.
I found this to be an interesting question. I don’t want to say that I didn’t give my domain name any thought at all, but my name […]
Here are a couple of articles I’ve marked for research on my “Branding” series… I’ve decided to share the links so you can read the ideas in their entirety, rather than filter out good information and risk losing the message. Give these pages a read if you’re interested in understanding or tweaking your brand.
Visual Branding: […]
It’s always nice to see your research and stories reinforced by an icon like ProBlogger Darren Rowse… I was excited to see Darren’s most recent article about building a brand after I had just written about the path from apathy to acceptance in my article, Branding on the Web. Check out this account by one […]
For web-preneurs, building a brand boils right down to building a relationship with the viewer or reader. How will your readers recognize you, remember you, and ultimately return to you? Finding the answer to that question lies in your ability to strengthen the bond between you and your reader.
In the real world, you’re literally pummeled […]
Use it repeatedly. When you write an article, make a speech, converse with a prospect, create a web site, and/or engage in any other form of business communication, always incorporate your brand. If your brand is “The Financial Strategist”, casually write or comment that, “The reason I’m called the Financial Strategist is because of my […]
Chris Bloczynski dot Com is a blog about entrepreneurship and internet marketing. It's targeted towards ebusiness owners and bloggers, with an emphasis on principles such as attitude, mentorship, tools to streamline your business, and tactics for marketing and growth.
